Strategic Communications

Since 1992, RT Nielson Co. has provided strategic communication services to hundreds of successful clients, including some of the nation’s leading businesses, associations, organizations, political groups, and campaigns. Services include organizational and marketing development, public relations, public opinion research, advertising, and messaging. We take pride in helping our clients achieve success and we believe in winning.

RT Nielson Co. is more than just websites, coordinating media and planning events. With our own in-house opinion research company, we understand how people think. We have managed successful national large-scale public relations events and we know how to create advertising that cuts.  RT Nielson is at the forefront in development and implementation of new technologies and strategies, so our clients can reach and sell to their ever-expanding customer base.

Since 1992, RTNielson Co. has provided strategic communication services to hundreds of successful clients, including some of the nation’s leading businesses, associations, organizations, political groups, and campaigns. Services include organizational and marketing development, public relations, public opinion research, advertising, and messaging. We take pride in helping our clients achieve success and we believe in winning.  

RT Nielson Co. is more than just websites, coordinating media and planning events. With our own in-house opinion research company, we understand how people think. We have managed successful national large-scale public relations events and we know how to create advertising that cuts. RT Nielson is at the forefront in development and implementation of new technologies and strategies, so our clients can reach and sell to their ever-expanding customer base.

Partial Client List

  • Republican National Party
  • Republican Congressional Committee
  • Republican Senatorial Committee
  • Libertarian National Party
  • Steve Forbes for President 1996
  • George W Bush for President 2000
  • Gary Johnson/Bill Weld for President 2016
  •  
  • Red Elephant PAC
  •  
  • Elect Utah PAC
  • Question Everything PAC
  • US Chamber of Commerce
  • Bloomingdales
  • Lockheed Martin
  • Lloyds of London
  • Ukraine for Democracy
  • Church of Jesus Christ of Latter-Day Saints
  • Catholic.org
  • Hussmann Corp
  • Marijuana Legalization Project
  • Central and South America Land Initiative
  • Nippon National Research
  • Caribbean US Political
  • British Conservancy Political Group
  • The American Ideal for Foreign Political Training
  • USA Today
  • Wells Fargo Bank
  • Your Business (to be added soon)
  • Republican National Party
  • Republican Congressional Committee
  • Republican Senatorial Committee
  • Libertarian National Party
  • Steve Forbes for President 1996
  • George W Bush for President 2000
  • Gary Johnson/Bill Weld for President 2016
  • Our America Initiative
  • Red Elephant PAC
  • Elect Liberty PAC
  • Elect Utah PAC
  • Question Everything PAC
  • US Chamber of Commerce
  • Bloomingdales
  • Lockheed Martin
  • Lloyds of London
  • Ukraine for Democracy
  • Church of Jesus Christ of Latter-Day Saints
  • Catholic.org
  • Hussmann Corp
  • Marijuana Legalization Project
  • Central and South America Land Initiative
  • Nippon National Research
  • Caribbean US Political
  • British Conservancy Political Group
  • The American Ideal for Foreign Political Training
  • USA Today
  • Wells Fargo Bank
  • Your Business (to be added soon)

Case Studies

A startup company in the ever-expanding internet world, hired RTNielson Co. to establish their brand and build a marketing plan. From the very beginning, RTNielson has been there as a valued partner, developing the company into a player in the digital media space. Work has included all facets of brand development from logo and website design, to video and graphic creation and social media management. We have provided strategic analysis of market share growth, including analysis of customer opinions. RTNielson Co is anxious to partner with other startup companies in the future.

RTNielson Co. managed and led the campaign that achieved the highest vote total for any US third party or independent presidential campaign, since 1996. The campaign marked the high-water point for the national liberty movement. Mobilizing millions of American citizens to become active in politics, many for the first time. Every state in the country was affected with rallies and grass-roots politics. The liberty movement agenda became front news page for the national media.

RTNielson Co managed and conducted a democracy promoting series of seminars and training sessions in Ukraine. Promoted a deeper understanding of how democratic elections are conducted. Trained potential candidates on how to run successful political campaigns to target their message and reach voters. Encouraged and worked with local media to understand fair and impartial campaign reporting. Created and distributed literature to promote activism and interest from the general public in elections. 

One of the largest national US political tours was planned and managed by RTNielson Co. Lasting over several months, the 60 city tour promoted political activism and involvement, through public rallies. It also included candidate political campaign training, promotion and encouragement of people to become involved in the political process, by running for public office. Prominent political figures as well as social celebrities spoke at the rallies, that were attended by thousands of people. 

Having unsuccessfully run for six major offices and lost, including highly publicized races for Utah Governor, Salt Lake City Mayor and the school board. Cook became known nationally as a perpetual candidate with absolutely no chance of ever winning elected office.  RTNielson Co. was able to reinvent the candidate’s image and ultimately orchestrate a Merrill Cook election to the US Congress. Winning successful hard-fought battles in a Republican convention, primary and the general election. 

An airline accident involved multiple passenger deaths and created a brand nightmare for a regional operating airline company. With reservation rates dropping and customer trust with the brand at an all-time low, RTNielson Co. was hired to salvage the brand and increase reservation sales. Utilizing opinion research to understand the public concerns, RTNielson outlined a strategic plan utilizing both earned and paid media, to salvage and repair the situation.

A mid-western grocery store chain hired RTNielson Co. to understand and fix the issue of dwindling market share. RTNielson was able to re-brand the chain and revitalize the advertising with a cutting and creative product. The grocery store chain was able to stabilize their market share and prevent a potential bankruptcy.

Case Studies

A startup company in the ever-expanding internet world, hired RTNielson Co. to establish their brand and build a marketing plan. From the very beginning, RTNielson has been there as a valued partner, developing the company into a player in the digital media space. Work has included all facets of brand development from logo and website design, to video and graphic creation and social media management. We have provided strategic analysis of market share growth, including analysis of customer opinions. RTNielson Co is anxious to partner with other startup companies in the future.

Having unsuccessfully run for six major offices and lost, including highly publicized races for Utah Governor, Salt Lake City Mayor and the school board. Cook became known nationally as a perpetual candidate with absolutely no chance of ever winning elected office.  RTNielson Co. was able to reinvent the candidate’s image and ultimately orchestrate a Merrill Cook election to the US Congress. Winning successful hard-fought battles in a Republican convention, primary and the general election. 

RTNielson Co. managed and led the campaign that achieved the highest vote total for any US third party or independent presidential campaign, since 1996. The campaign marked the high-water point for the national liberty movement. Mobilizing millions of American citizens to become active in politics, many for the first time. Every state in the country was affected with rallies and grass-roots politics. The liberty movement agenda became front news page for the national media.

RTNielson Co managed and conducted a democracy promoting series of seminars and training sessions in Ukraine. Promoted a deeper understanding of how democratic elections are conducted. Trained potential candidates on how to run successful political campaigns to target their message and reach voters. Encouraged and worked with local media to understand fair and impartial campaign reporting. Created and distributed literature to promote activism and interest from the general public in elections. 

One of the largest national US political tours was planned and managed by RTNielson Co. Lasting over several months, the 60 city tour promoted political activism and involvement, through public rallies. It also included candidate political campaign training, promotion and encouragement of people to become involved in the political process, by running for public office. Prominent political figures as well as social celebrities spoke at the rallies, that were attended by thousands of people. 

An airline accident involved multiple passenger deaths and created a brand nightmare for a regional operating airline company. With reservation rates dropping and customer trust with the brand at an all-time low, RTNielson Co. was hired to salvage the brand and increase reservation sales. Utilizing opinion research to understand the public concerns, RTNielson outlined a strategic plan utilizing both earned and paid media, to salvage and repair the situation.

A mid-western grocery store chain hired RTNielson Co. to understand and fix the issue of dwindling market share. RTNielson was able to re-brand the chain and revitalize the advertising with a cutting and creative product. The grocery store chain was able to stabilize their market share and prevent a potential bankruptcy.

Targeted, Creative and Cutting advertising makes the difference. Digital, Print, Video/TV, Radio, Signage… we can do it all and have been doing it, for a very long time. Nielson provides a fresh perspective to establish your brand and achieve your marketing goals.

Nothing proves success like winning. When it comes to resolving a crisis, brand development, or coordinating purposeful events and media involvement, we know what to do. Nielson has been trusted to solve complex issues, for a long time. We get things done.

Through our in-house research division, we have overseen and conducted thousands of successful opinion research projects. Our clients include some of the most respected names in business and politics. Services include telephone survey research, online surveys, voter/target contacts, intercepts and online focus groups.

The Jack News is a source for political discussion and commentary, as well as political satire. Enlightening readers and podcast listeners as current events and political discussions of the day are reviewed.

Targeted, Creative and Cutting advertising makes the difference. Digital, Print, Video/TV, Radio, Signage… we can do it all and have been doing it, for a very long time. Nielson provides a fresh perspective to establish your brand and achieve your marketing goals.

Nothing proves success like winning. When it comes to resolving a crisis, brand development, or coordinating purposeful events and media involvement, we know what to do. Nielson has been trusted to solve complex issues, for a long time. We get things done.

Through our in-house research division, we have overseen and conducted thousands of successful opinion research projects. Our clients include some of the most respected names in business and politics. Services include telephone survey research, online surveys, voter/target contracts, intercepts and online focus groups.

The Jack News is a source for political discussion and commentary, as well as political satire. Enlightening readers and podcast listeners as current events and political discussions of the day are reviewed.

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